Fresh Start Cleanser

Description:
Gentle, yet effective AHA’s make way for smooth, supple skin to be revealed while prepping the skin for maximum absorption of nutrient-packed Rush serums and creams. Enjoy a fresh, gently bubbling cleanse, awakening your skin’s senses like you have never experienced before. A concentrated AHA cleanser & primer for maximum absorption of nutrients to be applied.

INCI ingredients (*organic):
aqua (water), sodium C14-16 olefin sulfonate, sodium cocoamphoacetate, glycol distearate, lactic acid (L), malic acid (L), tartaric acid (L), menthol (L), mentha piperita (peppermint) oil, mentha viridis (spearmint) leaf oil, propanediol (naturally derived preservative), cocamidopropyl hydroxysultaine, ethylhexylglycerin, phenoxyethanol.

Why use AHA/BHA :
Many shy away from the use of AHA’s (Alpha Hydroxy Acid) and BHA’s
(Beta Hydroxy Acid) due to bad experiences with poorly formulated skin
care products. But the truth is, these acids can benefit the skin in many
ways if respected and incorporated properly.

AHA’s and BHA’s like lactic, glycolic, and salicylic acid stimulate cellular
activity and reveal youthful looking skin out from under dead skin cells. Due
to their small molecular size, these acids act rapidly once on the skin,
yielding positive dermal results after only a few applications. By releasing
the “intracellular glue” holding skin cells together, these gentle acids allow
the newly released dead cells to slugs off revealing a soft, smooth
epidermis. This activity catalyzes cellular turnover-rates, which naturally
slows as we age. By adding an acid-based product into daily routine can
improve the appearance of aging and sun damages skin in a number of
ways:

  • Promote the cycle of cell turnover (AKA skin shedding) and re-growth
  • Increase collagen production
  • Improve elasticity and firmness
  • Reduce the appearance of fine lines and wrinkles
  • Improve skin texture
  • Reveal smoother, brighter, suppler skin with less pigmentation and
  • fewer irregularities
  • Increase the production of dermal matrix compounds